First display advertisement for a Victorian Turkish bath?

First display ad
< Slater's general and classified directory and street register [for] Manchester, 1858

Built by the Manchester Foreign Affairs Committee with David Urquhart's financial help, these baths were the first Victorian Turkish baths to be opened to the general public. Managed, and then owned by William Potter, with the help of his wife Elizabeth on women's days, the baths opened some time around 12 July 1857. Since city directories were typically postdated to the year following their compilation, this must have been one of the earliest, if not the earliest, display advertisement to draw attention to this new type of bath.

This page adds an image to illustrate
William Potter's advertisement for his Turkish bath
mentioned on page 94 of my book
Victorian Turkish Baths
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Book cover front

VICTORIAN TURKISH BATHS

by Malcolm Shifrin

Published 2015
by Historic England
in partnership with Liverpool University Press
Distributed in the US by Oxford University Press
ISBN: 978-1-84802-230-0

Comments and queries are most welcome and can be sent to: 
malcolm@victorianturkishbath.org

The right of Malcolm Shifrin to be identified as the author of this work
has been asserted by him in accordance with the
Copyright, Designs and Patents Act 1988

©  Malcolm Shifrin, 2015-2023